Tobias Degsell works as a curator at the Nobel Museum in Stockholm. In 2010 Tobias Degsell started to develop a concept that named the Spark of Creativity for business professionals. Since then he has been travelling the world preaching the power and magnitude of creativity. So far companies and organisations from Stockholm to Beijing. New Delhi to St. Petersburg has been inspired by the Nobel spark. The Nobel Museum in Stockholm has since its inception in 2001 showcased the Nobel Prize and its recipients. The focal lens through which we look at Nobel is creativity - a common ground that melds together themes from science, culture and peace.