Creative director & strategist in the intersection of culture & technology. Focus on immersive media technologies & digital formats of reality, AR-MR-VR. I work to inspire people to see these new mediums as tools to expand the human potential - creatively, intellectually, emotionally - not as a means to escape, isolate, or reduce ourselves in our humanity. Exploring how people perceive the future around the globe, making sense of this plurality of vision, & helping to prototype the possible futures is what I do: story-world design in the context of bleeding edge of scientific discovery, but also political, social, environmental innovation.