During his third year in the Advertising Design and Communication program at Yeditepe University, he started his career as an intern in the digital department of Manajans J. Walter Thompson, one of Turkey's first modern advertising agencies. After graduating, he worked as a creative content producer in the same department, generating ideas for the social media accounts of global and local brands. He was part of a team that developed media-first projects focused on new social media and advertising models.
He then spent three years at Cheil, Samsung's in-house agency, where he produced content for Samsung's social media, website, and CRM channels. Following his time at Cheil, he joined Hepsiburada as a senior content producer in the Influencer department, where he gained experience in implementing new uses of influencer dynamics, particularly through TikTok channels in the e-commerce world. Currently, he is continuing his career as a Creative Product Manager at TikTok RHQ, with the goal of transferring his experiences to the broader market.