Lovemarks, a survey conducted by Ipsos, aims to find out the brands consumers are absolutely in love with in a given category. At the end of the survey the most loved brands, the “Lovemarks,” are identified and awarded prizes. Every year, MediaCat conducts a comprehensive survey in cooperation with Ipsos to uncover Turkey’s most beloved brands.
Since 2013, the Lovemarks survey has been incorporated into Brand Week Istanbul.
According to the results of the research, whose scope is deepened every year, Turkey’s Lovemarks for 2025, determined by the results, will once again receive their awards within the framework of Brand Week Istanbul, as has been the case since 2013.
Turkey’s Lovemarks for 2024:
Home Appliances: Arçelik
Scented Surface Cleaner: Asperox
Canned Tuna: Dardanel
Pizza: Domino’s
Bottled Water: Erikli
Dishwasher Detergent: Fairy
Chewing Gum: Falım
Online Grocery Store: Migros (Migros Virtual Market & Migros Hemen)
Coffee: Nescafé
Laundry Detergent: OMO
Fuel: OPET
Frozen Food: Superfresh
Ketchup: Tat
E-commerce: Trendyol
Chocolate: Ülker
Online Food Delivery Platform / App: Yemeksepeti
Bank: Ziraat Bankası
