Graduated from Middle Eastern Technical University Department of Physics. She began her advertising career when she was in university. After 12 years in advertising, she began publishing MediaCat in 1993. Apart from MediaCat, she is the Editor in Chief of MediaCat's special issue for Cannes Lions, Digital Age, and PI, as well as MediaCat Books, which has published over 800 books. Ozkan is the author of "Hayatimiz Reklam," a book in which she interviewed the legends of Turkey's advertising industry. With her incredible and dedicated team, Pelin Ozkan organizes tens of workshops, seminars, Digital Age Summit, Brand Week Istanbul, Felis Awards, Women to Watch Awards, and Lovemarks awards.