Gord is Instagram’s Brand Development Lead for Europe and advises commercial partners on advertising best practices and how Instagram can help build overall brand equity. Over the past 20 years, Gord has developed an international career working with the world’s leading brands in marketing strategy and communications. Gord has held a variety of leadership roles in many aspects of marketing and media including Publishing Director of Wallpaper* magazine at Time Inc, Global Marketing Director for Georg Jensen in Copenhagen and senior positions with Leo Burnett and Saatchi & Saatchi in Toronto, Prague and London.