Co-founder, The Core Code

Viviana Laperchia is purpose-driven brand thinker and storyteller at the intersection of humans and technology.

She led global communications at WeRobotics and worked as a Communication Manager, EMEA at DJI. While at DJI, she led workshops for the marketing team in Shenzhen, CSR initiatives in Europe including videos to highlight “drones for good” and search and rescue stories, and served as a brand expert for a drone research project at Macromedia University in Berlin.

Viviana was a speaker at Brand Summit Cairo and Hacking HR Zurich, a consultant during the re-positioning process of Global Knowledge Canada, and assisted the re-branding phase of Heritage Toronto and the European Union Toronto Film Festival.

She is a classically trained singer, speaks five languages and is a Communication and Advertising Accredited Professional (CAAP) with the Institute of Communication Agencies Canada.