VakıfBank, Head Of Corporate Communications

Arzu Örsel played critical roles in the sectors of FMCG (fast-moving consumer goods), energy, retail, automotive, telecommunication, and banking, as well as in the incorporation, and/or transformation processes of the domestic and foreign companies, brands, and firms both at national and international levels. She is an experienced, top-notch manager in the fields of innovative product design and strategic planning & communication.

Having served at the senior-level positions of such international companies as Eczacıbaşı, Colgate-Palmolive, Shell Türkiye, British American Tabacco, Ülker-Komili, Türk Telekom, Talia Group, Otokoç Otomotiv, etc. up to now, she has been serving as the Chairperson of the Corporate Communications Department of VakıfBank since August 2017.

Örsel also assumed critical roles in the management of such projects that were bestowed with numerous national and international awards, namely Guinness World Record being in particular, as well as Berlin Digital Communication, which was won by a Turkish company for the first time, Stevie, etc..